Itet master thesis topics

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Itet master thesis topics

This lets companies acquire customers, while also maintaining customer loyalty that results in repeat custom for the firm. It is an important area for modern businesses, and a topical area on which to base your marketing dissertation with highly diverse topics: Advantages and challenges for MNCs.

Master’s in English Thesis Topics

Branding is an umbrella term to refer to a wide body of literature examining how businesses can use their brands to achieve a competitive advantage, through building brand equity, launching brand extensions, managing global brands, and so forth.

Marketing dissertations on branding could be based on the following topics: A comparison of supermarket retailers in UK. The case of Virgin Cola in the UK. The cases of Shell, Nike and Starbucks. The case of Body Shop. This involves a wide range of tools and techniques that can be used to target consumers in a predominantly transactional manner.

We have provided some suggested topics on direct marketing based on current trends, which you could use for your marketing dissertation: A comparison of online and offline mediums. The case of the airline industry in the UK.

Master’s in Communication Thesis Topics

Advantages and limitations of direct marketing. Advantages and issues for small companies. The case of small companies in UK.

itet master thesis topics

Cultures and Marketing Dissertation Topics For some products and services, cultural considerations can play an important role in how marketers interact with consumers. Marketing across cultures is becoming more prominent in business, as more and more businesses are expanding throughout the world.

This creates an ideal area to base your marketing dissertation on. The case of banks in the Basque country and Catalonia, Spain. The case of the North-South divide in Sweden. The case of the Champagne region, France.

Consumer Psychology and Marketing Dissertation Topics Marketing is fundamentally underpinned by consumer behaviour, which can largely be explained by examining consumer psychology.

This highlights how consumers behave in each stage of the buying process and why they react as they do. On this basis, marketers can design and implement communication strategies that target specific customer groups based on their psychological profiles.

Some suggestions to base your marketing dissertation within the area of marketing and consumer psychology are as below: The case of blockbuster marketing. An examination of the mobile ringtone market in the UK.

Online Marketing Dissertation Topics When marketing moves online the traditional rules are either broken or extended. Such extensions include the need to take into account privacy, security, the greater ability to customise and personalise user experiences, the changing nature of consumer behaviour and the interaction of online and offline mediums.

Online marketing has become essential for organisations in gaining competitive advantages and enhancing their business performance. Online marketing is a useful and current area of market research. Some suggestions to base your dissertation on online marketing are as below:We welcome MTEC-students (MSc and MAS) to write their Master's thesis in our research group.

Thesis topics can be chosen from the list of currently offered topics below, but can also be individually defined based on students' interests together with the tutor and supervising research assistant.

Example Dissertation Topics. Choosing dissertation topics can be hard, so we've provided a wide range of dissertation topic ideas for you and sorted them into subject areas; just browse the list of subjects below to find inspiration for your dissertation topic.

Jul 21,  · What are some great thesis topics for MIS (Master of Information Systems)? Update Cancel. ad by PhD programs online or nearby.

Find your PhD program today. What are the hottest topics for a master's thesis on computer systems? () What jobs are available to artists with a MIS (masters of information systems.

Consult the individual websites under Research for available Master thesis topics. Alternatively, go through the SiROP website to find a suitable project. A Master project can be supervised by any professor of one of the four participating departments (D-ITET, D-HEST, D-MAVT and D-PHYS).

Semester and Master Projects at BIWI We constantly offer interesting and challenging semester and master projects for motivated students at our lab. Below, you can find a list of topics that are currently being offered. Branding Dissertation Topics.


Branding is the promise of a company to their customers. Branding is an umbrella term to refer to a wide body of literature examining how businesses can use their brands to achieve a competitive advantage, through building brand equity, launching brand extensions, managing global brands, and so forth.

ETHZ - Computer Vision Lab: Thesis Topics